Ürünlerinin kalitesini tartışa duralım, IKEA’nın mobilyalarının orjinalliği gayet açık. 60 saniyelik bir kısa film-reklam karışımı ile IKEA Avustralya’nın yarattığı braveheart parodisi sıkıcı mobilyalara karşı verilen bir savaşı konu alıyor. Oldukça başarılı!
Client: Ikea
Spot: “Have a Gö”
Agency: The Monkeys, Sydney, Australia
Executive Creative Directors: Justin Drape, Scott Nowell
Creative Director: Leslie Ali
Creative team: Tim Green, Tim Cairns
Head of Broadcast: Thea Carone
Executive Planning Director: Fabio Buresti
Strategic Planner: Fiona Lake
Group Content Director: Clare Jones
Content Director: Kate Blackadder
Content Manager: Ted Bergeron
Production Company: Goodoil Films
Director: Hamish Rothwell
Executive Producer: Sam Long
Director of Photography: Russell Boyd
Sound Design and Mix: Simon Kane @ Song Zu
Music: Elliot Wheeler.
Producer: Emma Hoy @ Turning Studios
Postproduction: Fin Design and Effects
